Presentation
What's After SWOT - Making Strategic Planning Relevant
Ron Scott
Director, Stellaris
Ron Scott JP CMinstD is a director in both the corporate and not for profit sectors. He is a director of the Royal Foundation of the Blind, SILC Charitable Trust and the AA (Bay of Plenty) Council. He is an elected member ofthe Bay of Plenty Regional Council.
With over 30 years' experience in education and business internationally, Ron teaches strategic governance to organisations of all sizes. Ron is the author of the book The New Director and has written countless articles for magazines and publications and been interviewed on Radio's Business Programme and TV One's Close Up. Ron is a Chartered member of the Institute of directors.
SWOT analysis has been a strategic tool familiar to many for close to six decades to identify Strengths, Weaknesses, Opportunities and Threats in an organisation. The next step, however, is frequently missed: How to use the information in the SWOT analysis?
What’s After SWOT takes you through some extra steps so that your SWOT is used to drive the organisation rather than become an annual tick box exercise.
We look at significant Threats and Opportunities in the operating environment through a New Zealand lens, with examples of how kiwi organisations responded given their Strengths and Weaknesses.
Many of the issues in New Zealand are global. How will your organisation respond?
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