Articles by Bruce Mullan
Bruce Mullan is CEO and Founder of The Purpose Driven Group – a boutique management consultancy dedicated to the for-purpose sector. They apply corporate strategies to help for-purpose organisations do good, and do well. Previously, Bruce, a former consultant with PWC, provided consulting services over many years to large corporate organisations in Australia, New Zealand, North America, Asia and the UK. To date, Bruce and the Purpose Driven team has helped charities, community care organisations, disability care providers, aged care providers and like-minded organisations to optimise their people, culture, processes and business systems to grow, save money or do better.
What to Look for During Customer-Centric Transformation
Government reforms in NDIS and Aged Care mean many for-purpose service providers must transform to become customer-centred organisations and many are struggling in this journey. To complete any successful business transformation, CEOs must have four foundations in place – the right language, leadership, people and business model. Whether your organisation is transitioning to a customer-centric model by deploying a new company-wide IT system, merging to provide a national footprint or trying to re-engineer your culture, these are all forms of business transformation.