Articles written By Felicity Green
Felicity has dedicated her career to helping bold leaders create strategies for a more equitable and sustainable world. Springboarding from corporate management consulting, Felicity co-founded social impact strategy firm Spark Strategy, where she recently held the CEO position, before once again scratching the entrepreneurial itch by co-founding Ensemble Strategy. With an MBA from Peking University, multiple Not for Profit Board positions and recognition as a finalist in the Telstra Business Woman of the Year Awards, she has a proven track record of innovative strategic thinking that drives tangible impact. An avid public speaker (e.g. Better Boards, Asia Pacific Impact Investment Summit), she’s also made guest appearances on leading podcasts (e.g. Humans of Purpose, Good Will Hunters) and is published widely (e.g. Pro Bono, Third Sector). A super networker, Felicity is a key advocate of the B Corp movement and founding member of Women in Impact, the Impact Circle and League of Intrapreneurs.
The Secret Ingredient to Great Not-for-Profit Strategy
Co-authored by Felicity Green and Elena Mogilevski Strategic planning for the not-for-profit sector is vastly different from planning for the private sector. Many board directors of not-for-profit organisations are volunteers with a background in corporate or private enterprise, and the difference between strategies in the sectors can sometimes be challenging to navigate. It is imperative to understand, however, that the north star to guide social sector strategy development is not simply shareholder value, but rather an often complex combination of outcomes that drive positive impact for those that the organisation exists to serve.
All Your Eggs in the One Basket? The Importance of Diversifying Income for NFPs
Boards no doubt want to see their organisations deliver impact long into the future. And grow this impact, too. Unpredictable government funding and increasingly competitive philanthropy makes it hard to plan out future growth without the safety net of financial sustainability. Sustainability is not a year-to-year proposition, but by its very nature a long-term pursuit with short-term actions. It allows the capacity to plan ahead with predictability, and decrease dependencies on revenue streams that are out of your control.
Scaling Impact Through Cross-Sector Partnerships: A Spotlight on Shared Value
Innovation and change is not the responsibility of one sector alone. Nor can the elements of innovation and change (funds, resources, motivation, creativity, scale) be neatly carved off to individual sectors in the hope they each play their role. By bridging sector boundaries, the osmosis of ideas and practices naturally gives rise to new models where individuals and communities can thrive without overtaxing social sector resources or extinguishing private sector profit.
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